Maharashtra Tourism to hold creative competition

Maharashtra Tourism Development Corporation (MTDC) has announced a competition for its new logo and tagline on the onset of the ‘Visit Maharashtra 2017’ campaign. Under this initiative, MTDC will showcase Maharashtra’s tourism growth story through a public platform. The last date to submit entries for the competition is August 15, 2016.

The winning logo and tagline will be used for ‘Visit Maharashtra 2017’ campaign for a period of one year. The winning tagline will be a statement which will capture the mission and vision of Maharashtra Tourism on a long run. The competition will be valid for people residing across India and across all age categories. The applicants can share their artwork details and contest forms on contest.mtdc@gmail.com.

Commenting on the announcement, Satish Soni, joint managing director, MTDC, said, “Through this competition, MTDC is putting bright design talent at the heart of its plan and is inviting the unexplored creative minds in India to design the official logo for ‘Visit Maharashtra 2017’ and a memorable tagline for Maharashtra Tourism. The winning design will become the official logo for the forthcoming themed year and will be used across multiple channels. The tag line will be continue to be used for the long run. This competition will also give us an opportunity to discover a plethora of ideas coming from these creative minds.”

Swati Kale, general manager, MTDC, commented, “India is a powerhouse of creative talent. The competition is a great opportunity for a creative to add a design to their portfolio that has the potential to be seen by millions of people and become highly recognisable during the year with help of Maharashtra Tourism. The winner will also be able to see their logo design carried across a programme of major and special events due to take place throughout 2016.”

Prizes for the winners include a prize amount of INR 1 lakh in each category and a two nights and three days stay at a MTDC Resort.