IndieFolio Blog

Design Dialogue with KV Sridhar

BananaBandy interviews the creative leader of Indian Advertising, KV Sridhar

KV Sridhar on challenging the conventional

We’re back with Design Dialogue as we start this New Year. Our latest episode features Mr. KV Sridhar, Chief Creative Officer at SapientNitro. The man in front of the camera has also been at the forefront of Indian Advertising over the past few decades. Though an artist since childhood, he went on to pursue Botany in college. Finally, he found his home in the mad mad world of the Indian Advertising Industry.

Join us in conversation with one of the creative leaders in Indian Advertising. KV Sridhar rose through the ranks across JWT, Ulka and Lowe Lintas before becoming Chief Creative Officer of the Indian Sub-continent at Leo Burnett India for over a decade. BananaBandy engages in conversation with one of the creative leaders of the Indian Advertising Industry.

We go back in time with KV Sridhar to explore the campaigns and projects that made him the inspiring figure he is to a generation of inspired, out-of-the-box advertising professionals. He challenged the conventional by creating some absolutely stunning campaigns which have elevated brands far above their competitors. He recollects some of the most fun and challenging campaigns that he’s worked on from creating a font inspired by the spectacles of Mahatma Gandhi to designing the logo for India’s first private Airline.

Check out the awe-inspiring creative advertising projects on BananaBandy here